How to Create a Pitch Deck that Attracts Investors
Many entrepreneurs feel that they are not ready to create pitch decks for their business because it seems like too much work. However, this is an important aspect of doing business today. If you want to get your company in front of the right people and be taken seriously, then you need to have a professional looking pitch deck that will attract investors or clients.
The best way to create a successful pitch deck is by following these tips:
Know your audience and their needs. What do they need? How does this product or service solve that problem for them?
Make it clear, concise, and visually appealing. Include images or graphics so the viewer can easily understand what you are trying to convey in just seconds. Your potential investors will need to grasp quickly how much money you want from them and why – make sure they’re able to see both of those things without reading too many words on the screen.
Use bullet points when possible (with numbers) instead of paragraphs with lots of text since an investor may only have time for one read before making up his mind about whether to invest or not.
The best way to present your pitch deck is in person, but if you can’t do that then an email will suffice with a link for the viewer to download it from Dropbox or Google Drive and read on their own time.
In conclusion: Pitch decks are important as they give investors the information they need about your company quickly so there’s no confusion which leads them down one path instead of another. A good pitch deck has a clear message, concise text, visual appeal with graphics/images included when possible, and bullet points (with numbers) rather than paragraphs of text where possible.